В настоящее время залы Samsung Onyx уже действуют в Южной Корее, США, Германии, Швейцарии, Индии, Таиланде, Малайзии, Китае, Гонконге, Мексике и Франции. Ожидается, что ещё до новогодних праздников такие залы появятся в Индонезии и Австрии.
Светодиодные экраны Onyx доступны заказчикам в 3-х конфигурациях шириной 5, 10 и 14,5 метра (в зависимости от размера помещения, где устанавливается такое оборудование). Они обладают непревзойдённым качеством отображения цифрового контента, недоступного кинозалам даже с самыми совершенными лазерными проекторами. Кроме того, гарантированный срок работы экранов Onyx составляет не менее 100.000 часов, что в 5 раз превышает срок службы лазерного проекционного модуля.
Кроме того, Samsung Onyx поддерживает такие важные опции как HDR (High Dynamic Range) и 3D ультравысокого качества в формате 4K. Только в кинотеатрах Onyx вы сможете в полной мере оценить преимущества современных 3D-технологий, которые намного превосходят всё то, что предлагалось до последнего времени профессиональным кинематографом.
Новый зал Samsung Onyx с экраном площадью 55 квадратных метров откроется в развлекательном комплексе Cinépolis JK Iguatemi крупнейшего города Бразилии Сан-Паулу.
First LED cinema screen 'Samsung Onyx' arrives in Brazil
Samsung, in partnership with Cinépolis, brings to Brazil the first Samsung Onyx LED cinema screen, which will turn the exhibition rooms into a true multisensory experience and will make viewers feel part of each scene. With a 55 m² modular display, the JK Iguatemi (São Paulo) space is the first in the country to receive this innovation, present so far in Europe, Asia, the United States and Mexico. The inauguration is scheduled for early 2019.
With a premium viewing environment and richer, more realistic color display, the Samsung Onyx Cinema LED display features 455-inch and 4K resolution (4,096 x 2,160 pixels). Support for HDR (High Dynamic Range) technology also allows for brighter brightness, raising brightness levels that can reach peaks almost ten times higher than conventional standards in both light and dark scenes.
Unlike the current projection format available in the Brazilian market, where the images are projected on a white screen capable of reflecting the light that is thrown over it by a projector that is on the other side of the room, the Samsung Onyx is not affected by ambient light , redefining the concept of contrast, avoiding distortions and providing greater immersion to the viewer. The whole set offers unprecedented detailing of images and allows content to be reproduced exactly as producers have idealized, even in 3D displays.
To achieve greater levels of realism, the device works in conjunction with the 3D glasses, increasing the clarity of the texts displayed on the display and, therefore, facilitates the reading by the viewers. The wide dynamic sound complements the innovations.
The screen still provides modernity for the movie theaters. With it, it is possible to transform spaces that were previously reserved for accommodation of projectors or other equipment in additional seats or premium environments. Another advantage is the reduction of operating costs and ease of installation and more efficient management of the product from the new display cabinet structure, which allows for faster modular repairs.
"The arrival of the Samsung Onyx LED cinema screen to the country demonstrates the company's pioneering spirit and commitment to deliver a complete portfolio of B2B solutions. With this innovation, we have raised the offer in this market to a new level with high-tech equipment and we have come to the fore driving the transformation in the entertainment scene which, consequently, will bring the Brazilian consumer a unique immersive experience ", emphasizes Gustavo Assunção, Vice President of the Consumer Electronics division of Samsung Brazil.
"We are excited to present this exciting new movie experience to our viewers. The Samsung Onyx LED display has not only an image quality never before seen in cinemas in Brazil, but also has the perfect harmony between sound and image, revolutionizing the cinema of the future", says Luiz Gonzaga de Luca, president of Cinépolis Brasil.
